Frutecon, Ecological Fruticulture of Northeast, specializes in production and distribution of tropical fruits (silver banana, papaya formosa, among others), located in Chapada Diamantina – Bahia and Vale do São Francisco – Pernambuco, also having a distribution center in Salvador – Bahia. Operating in the whole fruit production chain until the point of sale, ensuring the traceability and the real value of their breed for all involved in the process.
OUR PORPUOSE IS TO CONNECT PEOPLE WITH THE BEST OUR LAND CAN OFFER.
FRUTECON, Ecological Fruticulture of Northeast, specializes in production and distribution of tropical fruits (silver banana, papaya formosa, among others), located in Chapada Diamantina – Bahia and Vale do São Francisco – Pernambuco, also having a distribution center in Salvador – Bahia. Operating in the whole fruit production chain until the point of sale, ensuring the traceability and the real value of their breed for all involved in the process.
OUR PORPUOSE IS TO CONNECT PEOPLE WITH THE BEST OUR LAND CAN OFFER.
Compatitive
Strenghts
Fruits with
quality
Value production
chain
Value socio-
environmental
ecosystem
Compatitive
Strenghts
Fruits with
quality
Value
production
chain
Value socio-
environmental
ecosystem
Frutecon is a company associated:
Our fruits
Own production
Partners affiliated
Our People
There are more than 5,000 qualified employees along our trajectory, always giving preference to hiring local labor, aiming at the development of the regions. Currently the company directly and indirectly impacts more than 300 families. We are a family owned and operated business.
We are proud to have employees who have followed the company’s history since its inception, dreaming together.
Our People
There are more than 5,000 qualified employees along our trajectory, always giving preference to hiring local labor, aiming at the development of the regions. Currently the company directly and indirectly impacts more than 300 families. We are a family owned and operated business.
We are proud to have employees who have followed the company’s history since its inception, dreaming together.
Natural Ressources
All of our irrigated projects comply with the National Water Resources Policy and the Forest Code. Among the best practices, the following stand out: the permanent preservation of streams and springs, maintenance of the legal reserve areas, planting in contour lines and direct planting, organo-mineral fertilization. We also act directly in the protection of the Utinga and Cachoeirinha basin (Rio das Lajes), as a member of the Utinga River basin committee, together with the official bodies.
Sustainability
Bearing in mind that agricultural activity depends on the balance of the environment and the community, Frutecon has always exercised its commitment to comply with environmental legislation, as well as to contribute to the development of society.
Society
We are a family owned and operated business. We were pioneers in the production of irrigated bananas in the semi-arid region of Bahia. Thus making constant investments in consultancy, research, structure and training of labor, which led to the consolidation and diffusion of cutting-edge techniques and the consequent propagation of cultures in the region, directly contributing to the economic development of the municipalities of Wagner and Utinga in Bahia.
Production
Aiming at guaranteeing superior quality fruits, we practice precision agriculture through the highest standards of procedures and cultural treatments in their cultivars, among which we highlight:
Planting of disease-free seedlings, developed in laboratories and nurseries approved by the Ministry of Agriculture, with all phytosanitary guarantees;
Selection of seedlings and plants over the production time, providing the formation of a unique genetics in flavor, nutritional value, standardization and durability;
Use of adequate, automated and updated irrigation systems with the highest current technology;
Careful harvesting, post-harvesting, selection, air conditioning, packaging and transport process, guaranteeing the protection of the fruit against mechanical damage and diseases.
Distribution
Our product in the final sale point must reflect respect and seriousness during the entire production process, which has the consequence of greater shelf-life and flavor on the consumer’s table. We have a logistical and commercial structure prepared to guarantee the quality, differentiation and competitiveness to our customers. We have a team of trained sales promoters, so that together with other strategies of the point of sale, we can leverage sales and systematize the exposure in the gondolas. In addition, our team in the management of minimizing losses and breakage of fruits.
The fruits produced and distributed by Frutecon are labeled with their own seal, which includes our logo and QR CODE. Our portfolio also has special lines to follow.
Peixonauta bananas are selected small-sized fruits of the dwarf silver variety. They are very tasty and easy to digest, making them the perfect choice for those who want a practical snack for everyday use and ideal for consumption at all ages.
Peixonauta (R) Pinguim Content
While the mother brand Frutecon aims to connect people with the best of the land, Arcoverde – Origin fruits in a complementary way, has as its vision to make people more aware of their consumption habits and lifestyle. This brand packs special bananas that meet a standard of unique visual specification and flavor, coupled with the guarantee of freshness, food safety, traceability and sustainability.
In addition to the product itself, we offer our customers retailers of the Arcoverde line – Origin fruits, a customized trade marketing service with promotional actions and thematic exhibitors, promoting an experience for consumers at the point of sale.
Peixonauta bananas are selected small-sized fruits of the dwarf silver variety. They are very tasty and easy to digest, making them the perfect choice for those who want a practical snack for everyday use and ideal for consumption at all ages.
Peixonauta (R) Pinguim Content
While the mother brand Frutecon aims to connect people with the best of the land, Arcoverde – Origin fruits in a complementary way, has as its vision to make people more aware of their consumption habits and lifestyle. This brand packs special bananas that meet a standard of unique visual specification and flavor, coupled with the guarantee of freshness, food safety, traceability and sustainability.
In addition to the product itself, we offer our customers retailers of the Arcoverde line – Origin fruits, a customized trade marketing service with promotional actions and thematic exhibitors, promoting an experience for consumers at the point of sale.
Since 2018, we have implemented an internal traceability program that guarantees the traceability of each production step until delivery to retail. Our fruits are delivered with Paripassu program traceability labels, containing information from the field notebook, lot, date of production, packaging and validity.
Sales and distribution channels
Our Contents
The Ripening and Climatic Conditioning Process of Bananas
Price Dynamics of Bananas in Brazil
Good Food Safety Practices in Fruit Packing Houses
Revolutionizing Fresh Produce Retail: The Power of Trade Marketing
